Queer Tartan

“In a world marked by volatility – from geopolitical tensions to economic turbulence and accelerating technological change – we are witnessing a natural counterforce emerge: a return to what is human, sensory, emotional, and shared. British luxury is intuitively responding to these needs through thoughtfully crafted stays and experiences.”

Walpole, the Art of British Hospitality Report, March 2025

I came up with the concept of queer tartan to make it easy for businesses to communicate queer allyship while still using their brand colours, where rainbows may be inappropriate or banned.